Posting Details

Position Number:

108367

Title:

Director

Functional Title:

Director of Advancement Marketing

Category Status:

33-Exempt Regular

Applicant Search Category:

Staff

University Authorized FTE:

1.000

Unit:

VPUR-Strategic Communications

Campus/College Information:

Founded in 1856, University of Maryland, College Park is the flagship institution in the University System of Maryland. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation's legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation's capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.

Position Summary/Purpose of Position:

The Director of Advancement Marketing serves as the lead marketer for all development and alumni engagement initiatives campus-wide, including Fearless Ideas: The Campaign for Maryland.

The Director will create integrated plans to promote philanthropic giving, including all campaign materials and strategies. Working with colleagues in donor relations, development, and other areas of university relations, the Director will work to develop an overarching plan and bring to bear all the expertise of Strategic Communications units to leverage campaign messaging, media opportunities, events, gift announcements, building dedications/openings, development publications, branding messages and alumni communications-all to increase awareness of, and participation in, the campaign and its role in advancing the university.

The Director is responsible for coordinating all marketing tactics and strategies for the Alumni Association to include advertising, visual design, web and new media, communications, publications, direct mail, and copywriting.

The Director will supervise three marketing professionals, and the unit is expected to grow as the campaign progresses. The Director will use project management tools to assign responsibilities, manage deadlines, complete tasks and track results. Finally, the Director will prepare marketing plans and reports of outcomes for review by university leaders.

The Director will manage budget and reporting for all of the above.

As part of the Office of Strategic Communications, the Director will serve as part of a collaborative team to protect and enhance the brand and reputation of the university.

Minimum Qualifications:

Education (include licenses, certifications, etc.):
Bachelor's Degree in communications, business (marketing), or other related field required.

Experience:
A minimum of seven years of experience in marketing, public relations, advancement communications at a progressively responsible level.

Knowledge, Skills, and Abilities:
Exceptional written and verbal communication skills are essential.
Ability to multi-task in a fast-paced environment.
Outstanding project management skills.
Ability to interact and motivate others.
Strong budgeting (planning, estimating, cost containment) skills.
Excellent time management and organizational skills.
High-energy and ability to interact with a wide range of individuals.
Ability to be creative and an innovative thinker.
Ability to advocate for the university.
Availability to travel for conferences and university events.

Preferences:

Budgeting and supervisory experience.

Additional Certifications:

Additional Information:

For best consideration, please apply by September 28, 2018.

Benefits offered: The University offers a comprehensive benefits package, including 22 Days Annual Leave; 15 Days Sick Leave; 3 Days Personal Leave; 15 Paid Holidays; Tuition Remission; Health, Dental, Vision and Prescription coverage.

Candidates must be able to provide proof of eligibility to work in the USA . No Visa sponsorship is offered for this position.

Posting Date:

09/14/2018

Closing Date:

Open Until Filled

Yes

Best Consideration Date

09/28/2018

Physical Demands

Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects.
Must be able to work evenings and weekends as necessary.

Diversity Statement:

The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.


To apply please click here!