C838P
Quick Link for Posting
http://jobs.uark.edu/postings/20985
Working Title
Digital Media Specialist
Position Number
12086
Department
Fay Jones Architecture Design
About the University
Founded in 1871 as a land grant institution, the University of Arkansas is classified by the Carnegie Foundation among the top two percent of universities in the nation with the highest level of research activity. Ten colleges and schools serve more than 27,100 students with more than 200 academic programs. University of Arkansas students earn nationally competitive awards at an impressive rate and represent 50 states and more than 120 countries.
Located in the stunning Ozark Mountains of Northwest Arkansas, Fayetteville is home to the University of Arkansas campus, known for its spectacular views and ample green spaces. Fayetteville is considered one of the country's finest college towns, and the surrounding northwest Arkansas region is regularly ranked one of the best places to live in the U.S. Some of the nation's best outdoor amenities and most spectacular hiking trails are within a short drive of campus.
As an employer, the University of Arkansas offers a vibrant work environment and a workplace culture that promotes a healthy work-life balance. The benefits package includes university contributions to health, dental, life and disability insurance, tuition waivers for employees and their families, 12 official holidays, immediate leave accrual, and a choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.
About the College/Department
Department Home Page
Job Type
Staff
Summary of Job Duties
The Digital Media Specialist for the Fay Jones School of Architecture and Design will create and curate website content; maintain best practices for search engine optimization, such as conducting keyword research, correcting broken links and misspellings, adding appropriate headings and meta tags, and optimizing photos and videos to improve page speed; and measure additional KPIs. This position will work directly with the Director of Communications to understand, create and implement communications strategies for the school among digital mediums, including website, social media, blogs, videos, podcasts and email marketing. This position will also have an understanding of website analytics and make recommendations based on analytics to improve website usability and engagement. This position will support, promote and strengthen the Fay Jones School brand, while ensuring consistency within the University of Arkansas brand.
Regular, reliable, and non-disruptive attendance is an essential job duty, as is the ability to create and maintain collegial, harmonious working relationships with others.
Minimum Qualifications: Please ensure that all relevant application materials include details addressing the minimum qualifications. Applicants not meeting the minimum qualifications will be disqualified from consideration.
- The formal education equivalent of a bachelor's degree in journalism, public relations, or a related area
- Two years of experience in journalistic activities or a related area
Does this job require any license(s)/certification(s)?
No
If yes, please specify
Preferred Qualifications
- At least one year of professional experience writing content for the web
- Experience with the content management system OmniUpdate
- Experience with SEM Rush, Screaming Frog, Google Search Console, Schema
Google Analytics' GAIQ certification - Experience with Photoshop and other media editing software
Knowledge, Skills and Abilities (KSAs)
- Knowledge of search engine optimization
- Knowledge of web analytics
- Knowledge of content management systems
- Basic knowledge of HTML
- Exceptional written and verbal communication skills
- Excellent analytical and project management skills
- Ability to read and understand information and ideas presented in writing
- Ability to work quickly with attention to detail
- Ability to multitask and perform under tight deadlines
- Ability to maintain websites
Physical activities associated with this position
For questions regarding reasonable accommodations please contact the Office of Equal Opportunity and Compliance 479-575-4019.
Occasionally
- Driving
- Standing
- Hearing
- Sitting
- Talking
- Walking
- Manipulate items with fingers, including keyboarding
- Repetitive motion
Physical Conditions
None. The worker is not substantially exposed to adverse environmental conditions (such as in typical office or administrative work).
Work Schedule
Monday - Friday 8:00 a.m. - 5:00 p.m.
Overtime Eligible
Yes
Is this position weather/event essential? If yes, the employee in this position will report to work at the scheduled time when the University is closed due to inclement conditions.
No
Work Location/Building
Fayetteville Campus - Vol Walker Hall
Benefits Eligible
Yes
Appointment Percent
100
Salary
$30,713
Pay Grade Level
C116
Does this Position require a Motor Vehicle Reports Check?
No
Does this position require a background check?
No
If yes, please specify
Does this position require a substance abuse test?
No
Pre-employment Screening Requirements
To apply please click here!